The census is a constitutionally mandated process that has occurred since 1790. It has been administered during a world war, earthquakes, the Great Depression — and now a pandemic.
The coronavirus presents a particular challenge to the 2020 census — which kicked off earlier this month — because human transmission of the virus has prompted public health officials to discourage public gatherings and limit social interactions. Most of us are self-isolating at home.
Historically, the census involves workers knocking on doors, and rallies and community meetings to raise awareness. Many such events have been canceled, and the Census Bureau is emphasizing digital outreach. "It has never been easier to respond ... without having to meet a census taker," the bureau announced recently.
Yet grassroots organizations and local census "complete count committees" had been planning to use public spaces such as libraries and community centers to raise awareness about the census — and help communities fill out the survey. New and emerging guidelines regarding the coronavirus will likely hamstring their efforts to meet with as many people as possible face-to-face.
Limiting public interactions poses a particular challenge for the count of Latinos and immigrants, who often depend on in-person interactions to help them understand the census — and its importance to their economic and political power.
If you don't respond to the census by late April, census takers will probably knock on your door beginning in late May, although the Census Bureau will continue to monitor the impact of the coronavirus on that plan.
Though no physical interaction is required to complete the count, concerns over contracting the virus could affect the traditional door-to-door process.
California's Dianne Feinstein is among a coalition of U.S. senators who sent a letter to the Census Bureau's director on March 4 urging it to be prepared to assess whether concerns about the virus are "depressing census response rates" and to develop contingency plans to help ensure "a full and accurate population count."