Minneapolis is no Milan. For many of us, our concept of high fashion is a Vikings hoodie.
But designer Kimberly Jurek-Valanzasca, who owns the boutique shop the Fitting Room in Minneapolis and runs numerous fashion shows, insists that there are plenty of Minnesotans with style — and she’s determined to get the rest of us on board.
Jurek-Valanzasca, who grew up in Foley, Minn., discussed her mission and influences during a phone interview last month.
Q: How did you become interested in fashion in such a small town?
A: My mom was a seamstress and taught us how to sew, and my grandmother suggested I look into participating in a 4-H competition. I think I was 12 when I competed at the Benton County Fair. I remember making a pair of Bohemian harem pants. It’s a style I still use today.
Q: What influences from pop culture inspire you?
A: I always go back to “Sex and the City.” People get intimidated by the idea of mixing a lot of different colors, but I love that Sarah Jessica Parker’s character was so brave. It would be lovely if people took more chances like she did. I like the style in “Mamma Mia!” It’s playful and imaginative. Frida Kahlo is also a big inspiration when I dress and make clothes for my own collection. I never met a flower crown I didn’t like.
Q: Anything from the world of pop music?