Imagine a young person with tremendous writing talent, determined to write a novel that sums up our times with piercing insight, mordant humor, and vivid characters. Imagine that they've serialized a few chapters on the web, and people have loved every work, begged for more. Imagine that this person sent in the novel to a publishing house, only to get it rejected because it didn't come from a literary agent. Now imagine that author staring blankly at the computer screen, trying to will the words to come, wondering why anyone bothers anymore.

It will also come with a big yellow arrow on the spine to show you how to read it. Hold the book so the pointy-part goes up!