Amanda DuPont could sense right away that something was wrong. In the first weeks of her freshman year at the University of Wisconsin-La Crosse, she began to question if she had chosen the right school for her.
"I was unhappy, and then I didn't do well in my classes. And that made me even more unhappy," she recalled. "It felt crazy, spending all that money for something that didn't feel right."
DuPont, now 22, transferred to the University of Minnesota as a sophomore and graduated last spring.
She's part of a sharp uptick in the number of students who transfer colleges. A 2012 survey by the National Student Clearinghouse Research Center found that one-third of all U.S. college students switch institutions before they earn their diploma, and a quarter of those change schools more than once.
It wasn't always like that.
"Frankly, some colleges in the past didn't like these students," said Janet Marling, director of the National Institute for the Study of Transfer Students at the University of North Georgia. "They might have been wary about why it didn't work out at their first school, or saw a lot of complexity in enrolling them. Transfer students need to be treated differently, and not every school has been prepared for that."
Now transfer students are being courted.
"These students have become more attractive," Marling said. "They help colleges pay their bills."