When Sarah Reitsma embarked on her dieting journey, she weighed 280 pounds and longed for a role model.
Celebrity dieters such as TV's "Biggest Losers" or Oprah -- with their private chefs and trainers and fancy equipment -- didn't do much for her. Reitsma wanted to be motivated by someone struggling to get fit amid the challenges of everyday life: jobs, family, doughnuts in the office break room.
Then she started reading weight-loss blogs, where ordinary people chronicle their experiences with dieting and exercising. Writing for what often grows into a loyal group of online followers, posters celebrate their successes and confess their downfalls, prominently sharing "before," "after" and "in between" photos along with pictures of meals eaten and new clothes purchased.
Here were Reitsma's role models.
"It was just really inspiring to see that these people are real, just like me, and that they can do this," said Reitsma, 34, of Eagan, who works for a small technology company.
Eventually, Reitsma started her own blog, Fat Little Legs (www.fatlittlelegs.com), after the name her older sisters used to tease her when she was a chubby child. Next thing she knew, Reitsma herself became a role model.
"I started to get a lot of, 'Oh, you're so inspiring,' and I thought, that's really weird because I would never think of myself as inspiring," she said. Now down 115 pounds altogether, she has met her weight-loss goal but keeps blogging, setting an example for people who "are reading and thinking, 'I can do this, too.'"
The Web offers thousands of fitness blogs (search site Technorati lists nearly 6,000), including at least a few in the Twin Cities. Think of them as another weapon in the weight-loss arsenal. Like an online Weight Watchers meeting, a blog reinforces healthy habits through sharing and accountability. Readers get encouragement from watching someone else's progress and commenting on their own; writers get to confide their struggles and challenges to a supportive community.