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Continued: Polished pitchmen – and their wares – are popular fare at the fair

  • Article by: JOHN EWOLDT , Star Tribune
  • Last update: August 26, 2013 - 9:45 PM

Jokes that are written into the script may be updated and new selling features may be added, but generally the script is sacrosanct. “You don’t mess with success,” said Johnston.

Kevin Frazier, who was visiting the fair from Los Angeles, bought a ShamWow after laughing at Johnston’s declaration: “I use it to clean up after my dog, the golden reliever.”

Frazier likes the pitchmen and women at the fair because their approach is actually softer than he’s seen elsewhere. “The pitches are pure fun,” he said. “And the pressure to buy is nothing compared to Mexico City.”

John Ewoldt • 612-673-7633









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  • Billy Newcomb had Abby Vanderwerf, 9, and her brother Daniel, 6, from Willmar, mesmerized seconds after he started his pitch selling his salsa maker at the Minnesota State Fair on Monday. Their mother Stacy looks on.

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  • Dave Johnston drew a crowd seconds after he started his pitch as he worked the crowd selling Sham-Wows.

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