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Continued: Profits aren't what draws people to brewing

  • Article by: LEE SCHAFER , Star Tribune
  • Last update: October 5, 2013 - 9:31 PM

Fulton is far from the only craft brewer looking to expand. Out in the western suburbs of Minneapolis, Excelsior Brewing Co. plans to start in November on an 8,500 square-foot expansion to what’s now just a 3,000-square-foot operation. John Klick, one of three founders, said Excelsior will brew about 1,500 barrels in this, its first full year, and it’s selling every pint it can brew. Klick is planning to book at least one dollar in operating income this year, since that sounds so much better than break even.

Like other brewers, Klick gets plenty of inquiries from folks itching to start a brewery, and he said he offers aspirants realistic advice. Pull at least $1 million in capital together, he will say, and get an experienced brewmaster on the team.

But Klick also said brewing is not just fun, it also can be profitable. As he put it, “You can’t tell me the Fulton boys won’t make some money if they ever sell that brand.” • 612-673-4302

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