In Chicago, where baseball loyalties are divided between the Cubs (North Side) and the White Sox (South Side), Target Corp. has decidedly pledged its allegiance to the Cubs.
Or has it?
Target enjoys a multi-year marketing deal with the Cubs to support its new CityTarget store, which includes a noticeable bull’s eye logo on the famed ivy and brick outfield in Wrigley Field.
Only one problem: the CityTarget store is technically located on the South Side.
Last year, the Minneapolis-based retailer opened the CityTarget store to much fanfare on State and Madison streets. Designed by famed architect Louis Sullivan and built in 1899, the building, which is a U.S. historic landmark, was home to the Schlesinger and Mayer department store and later Carson Pirie Scott.
But a decision by Chicago’s City Council in 1908 declared Madison street as the official dividing line between the north and south sides of the city. The store sits on the south side of Madison. If the store had opened just 100 feet across the street, Target would have safely been in Cubs territory.
Not that it really matters since there are plenty of Cubs and White Sox fans who live and work on each other’s turf. It's not as if Target would pick a building solely on the basis of baseball loyalties. And some people believe the real North/South divide belongs someplace else.
Still, Target has tried hard to position CityTarget as neighborhood stores with strong ties to the community. And a few people did notice the contradiction, said Brian Kelly, a Chicago-based retail consultant.
Right now, the CityTarget sells more Cubs merchandise than White Sox products. In any case, both teams have losing records and are unlikely to make the playoffs.
In recent months, though, the Cubs and White Sox have ceded considerable shelf space to another Chicago team: the Blackhawks of the National Hockey League, which recently won the Stanley Cup Championship.
So it seems in Chicago retail, geographic loyalties don’t matter so much as winning pedigrees.
Come July, local Target shoppers will see some store employees dressed in black in addition to the usual red and khaki.
These employees make up Target's new Beauty Concierge Service, which provides high level, unbiased beauty advice to consumers.
The program, first piloted in Chicago and since expanded to Los Angeles, will hit 36 stores in the Twin Cities region next month.
Ultimately, Target plans to equip 200 stores throughout the country with the service by the end of the year.
Neiman Marcus is wasting little time staging its Twin Cities' exit. Originally, the Texas-based retailer planned to close Jan. 31, but strong sales of its clearance merchandise have made the retailer move up the closing date to Saturday, Jan. 26 at 3 p.m., said Ginger Reeder, vice-president of corporate communications.
Another reason for the earlier closing is the huge amount of full-priced merchandise removed from the stores in the past week. One salesperson estimated that more than 60 percent of the merchandise was sent to other stores, leaving entire sections such as men's suits and jewelry looking sadly empty,
The good news for shoppers hoping to bag one more bargain during the ultimate Last Call, is that supplemental merchandise is being brought in Wednesday, Jan. 16 to fill some of the empty spaces, said Reeder. Also, all remaining merchandise already marked down 55 to 65 percent will get an additional 25 percent markdown starting Friday, although items can be put on hold now during pre-sale.
According to Reeder, closing a store is somewhat new territory for the luxury retailer. "This is our first store closing," she said. A store in Houston, Texas was razed in 2005, but that was due to the entire mall being torn down. Most of
the merchandise was simply moved to another Neiman store in Houston, she said.
Connie Hoen of Oakdale was one of about 30 customers waiting quietly in line before the doors opened on the first day of Macy's closing sale at its downtown St. Paul store. She found the storewide discounts of 20 to 40 percent "disappointing," She was carrying around a Fitz & Floyd giftware set but wasn't sure if she would keep it. "I don't know what the discount percentage is," she said.
Early Monday morning, many items still did not have signs up indicating the discount. Signs such as "20 to 40 percent off storewide" and "nothing held back" were somewhat misleading. Cosmetics and fragrances are not discounted, which is typical of most department store GOB sales, including Bloomingdale's at Mall of America last year. One store employee said the cosmetics and fragrances would be around at full-price until Valentine's Day and then removed from the shelves.
Cold weather items such as winter coats, scarves and gloves were discounted 50 percent in men's and women's departments, including a few on clearance that received an additional 20 percent discount.
Holiday gift collections such as Harry & David Moose Munch buckets ($34 regularly) were discounted 70 percent in St. Paul, but at the downtown Minneapolis store, the same item was discounted higher, at 75 percent off.
Overall, shoppers who remember the Bloomingdale's GOB sale a year ago could see similar patterns at work. (Macy's owns Bloomingdale's.) The identical signs advertising the percent savings hang from the ceiling throughout the store. However, Bloomingdale's opening salvo was lower at 10 to 40 percent. The sale will last 7 to 11 weeks.
Macy's spokeswoman Andrea Schwartz said the store will continue to employ its regular sales people along with a liquidator. When liquidation specialists are brought in help with a sale, there aren't usually as many deals, said Patrick Fleetham, who owned Fleetham Furniture in Uptown and Re-Furnish in Bloomington.
Like at the Bloomie's sale, the best deals are on items that rarely go on sale or are already on clearance. Any items that are on sale at other Macy's stores are not on sale at the St. Paul store. that makes the GOB price often higher than a sale price. For example, Martha Stewart Plush towels ($18 for a bath towel before the discount) are discounted 20 percent at the GOB sale. They're not on sale at the other Macy's stores currently, but they typically sell for $10 when they are on sale. How can a shopper know? Macy's puts its prices in an acrylic stand near the item. Anyone can look behind the cardboard sheet in the stand and find the sale price sheet behind it. There's no secret to it. Macy's employees will show the sale price in front of customers.
Unlike the Bloomingdale's sale, no Oriental rugs and furniture have shown up yet. According to the Better Business Bureau, stores cannot bring in unrelated merchandise to a closing store or continue the sale longer than 120 days. Even though the Macy's downtown did not sell Oriental rugs or furniture, the store would be allowed to bring them in because other Macy's stores sell them, said Dan Hendrickson at the Better Business Bureau of Minnesota.
For the first time, all Macy's locations (except the furniture stores near Rosedale and Southdale) will remain open all night Friday and Saturday. The extended hours include the downtown Minneapolis and St. Paul stores too. All stores will remain open through midnight Sunday, except for the Twin Cities' downtown stores which will close at 9 p.m. in St. Paul and 10 p.m. in Minneapolis.
Toys 'R Us stores will remain open through10 p.m. on Christmas Eve.
Last year Old Navy was part of the extended holiday hour club but it dropped out this year.
I asked a Twin Cities shopper to name a luxury retailer that she wished would come to the Twin Cities.
"Barney's" she said, naming the high-end men's and women's New York City-based department store. Then she confessed that when she shops at one of the New York stores, she hardly ever buys anything. We finally decided that
the chances of Barney's ever putting down Twin Cities roots are slim.
For a better idea, I asked reps from Mall of America and the Galleria to give us some hints, but both are too competitive to ever name names of potential luxury clients. Each fears that the other will swoop in and steal a retailer, so I checked with Beth Perro-Jarvis of Ginger Consulting, a retail consulting company in Minneapolis for her thoughts. Here are her suggestions:
Scoop could offer modern, hip and casual to 50th & France, Mall of America or Galleria. it has up-market brands such as Rag & Bone, Alice & Olivia and Missoni, but not at out-of-reach prices.
Tory Burch has a passionate twin Cities following and her stores are always lively, cute and fun.
A Kate Spade store for the same reasons.
Ralph Lauren's new Rugby store concept is targeted to a younger, preppie market and is popping up in places such as Chicago and Boston. Unfortunately, Lauren recently decided to shutter the stores and will close down the website by Feb. 2013. Get it while you can.
For more information about the loss and gain of luxury retail in the Twin Cities, go to today's story.
If you know of others, note them here. As mentioned in the story, rumors are still flying about a new Nordstrom location at Ridgedale.