With a quarter of young Americans now finding romance through online dating and mobile apps, you have to wonder: How much do people lie in these situations?
Not as much as you might think, researchers at Stanford's Social Media Lab have discovered.
"We know a lot about online dating profiles already. Men overstate their height, women understate their weight, men tend to fudge a bit about their occupation, women tend to overstate their looks," said David Markowitz, the study's lead author.
But overall?
"I think most people may suggest that people are lying all the time on mobile dating apps, but that's really not the case," Markowitz said.
That's why he focused on the so-called "discovery" phase of online dating, when users begin exchanging information and e-mails.
Markowitz, who studies how deception affects language, analyzes how people lead others to believe the false statements they utter and what motivates them to stretch the truth in the first place. In following potential daters who were moving beyond the dating profile, he wanted to know how often people lie in the messages they send to one another.
The conversation between the match and in-person meeting is a high-stakes game. The next few messages are make or break, carefully calculated down to the last emoji.