Advertisement

Rick Steves now at home, with memories of Europe

August 21, 2020 at 12:30PM
Rick Steves stops during a hike on Italy's Cinque Terre. Provided by Rick Steves' Europe.
Rick Steves stopped during a hike on Italy’s Cinque Terre. (The Minnesota Star Tribune)

The man who built a business empire encouraging Americans to visit Europe is embracing a new concept: Stay at home. The continent has remained on his mind, though, especially while recording the audio version of his recently released book "For the Love of Europe," which is filled with favorite travel moments. Rick Steves — guidebook author, television personality and small-group tour entrepreneur — is bullish on the future, even if he can't predict exactly when he will travel again. This conversation has been edited. Read a more complete version at startribune.com/travel.

Q: How are you adjusting to staying at home?

A: I am trying to employ my traveler's curiosity, wanderlust, open mind and positive energy here at home. We have to recognize that this pandemic is much more important than my travel dreams and my particular bottom line as a businessman. This is a crisis that is hitting everybody: rich and poor, north and south, people with passports and people with no passports. We need to come together as a society, embrace science, be patient, care about each other and look out for people who are getting hit the hardest by this so we can come out of it. When that happens, travel will spring back, and Europe will be more welcoming than ever.

Q: What's your threshold for traveling again?

A: The Rick Steves style of travel is getting your cheeks kissed in Paris and crowding onto the piazza in Rome. I am not interested in traveling and keeping my distance from everybody. It's a good time right now to enjoy our travel memories and to plan for and dream for future travels, but I am not going to be the first one out of the gate.

Q: Waiting for a vaccine?

A: I am waiting for an age when people can travel across borders with no stress. I am waiting for a time when my country is welcome in other countries. I don't want to go into a country that has done a good job of handling the virus and threaten that because I come from a country that is not doing as well in that regard. I think we will come out of this incrementally. People are traveling locally; in France, it will be the French people going to the French Riviera. Then adventurous individuals will get out there. After that, it will be organized tourism, bus tours and so on.

Q: How can we find authentic experiences post-pandemic?

Advertisement
Advertisement

A: There will be no difference in what marks a good trip. Some people just want to see cultural clichés on stage. To me, a good traveler becomes a temporary local, connects with the people, gets out of their comfort zone and comes home with the most beautiful souvenir: a broader perspective. When we get back to travel again, it will take a while for it to get up to the massive scale of the last years, so I don't think you'll have the crowd problems that have plagued some of the most popular places recently. When we do go back to Europe, we will find that communities will have retaken their piazzas, marketplaces and boulevards, and we'll get to experience that.

Q: What's your ideal next trip?

A: The big heartache for me this year is that I had booked our flagship tour, an entire bus, for my daughter, her fiancé, and her fiancé's family. My son Andy was going to be the guide and I was going to actually be on vacation — totally on vacation on a Rick Steves tour. Ha! That's what I'm going to do again.

On the business end of it, I have 50 guidebooks covering all of Europe. I need to schedule a pedal-to-the-metal tour and sort everything out to get my books in beautiful shape for the post-COVID age. That's what I need to do: Go back to Europe.

Kerri Westenberg • 612-673-4282

@kerriwestenberg

Advertisement
about the writer

about the writer

Kerri Westenberg

Health and Science Editor

Health and Science Editor Kerri Westenberg edits the Science & Health section of the Sunday newspaper.

See Moreicon

More from Minnesota Star Tribune

See More
In this photo taken Monday, March 6, 2017, in San Francisco, released confidential files by The University of California of a sexual misconduct case, like this one against UC Santa Cruz Latin Studies professor Hector Perla is shown. Perla was accused of raping a student during a wine-tasting outing in June 2015. Some of the files are so heavily redacted that on many pages no words are visible. Perla is one of 113 UC employees found to have violated the system's sexual misconduct policies in rece

We respect the desire of some tipsters to remain anonymous, and have put in place ways to contact reporters and editors to ensure the communication will be private and secure.

card image
Advertisement
Advertisement

To leave a comment, .

Advertisement