Lee Schafer

Columnist | Business
Phone: 612-673-4302
Lee Schafer came to the Star Tribune after 15 years as a corporate officer, consultant and investment banker in the Twin Cities. He has been a columnist for Twin Cities Business magazine and was senior editor for Corporate Report Minnesota.

Recent content from Lee Schafer

Schafer: New Blue Cross leader wants to move faster

Among health benefits brokers and other market observers in the Twin Cities, Blue Cross is known for being a step or two slow in its marketing and plan design.

Updated: April 05, 2014, - 05:07 PM

Schafer: It's scary how well marketers know you

A letter from Wells Fargo Bank pitching a debt consolidation loan to my wife was so off base it could...

Updated: March 29, 2014, - 05:30 PM

Schafer: Main Street looks lonely, but Minnesota's farm country is doing just fine

Driving into Sherburn 35 years after graduating from its high school in southwest Minnesota, it was easy to remember where...

Updated: March 22, 2014, - 04:58 PM

Schafer: Nashwauk taconite plant battles money woes

The last major contractor with workers at the uncompleted Essar Steel facility in northeastern Minnesota doesn’t have them building anything...

Updated: March 19, 2014, - 09:26 AM

Schafer: Two similar firms differ wildly on CEO pay

Thrivent Financial and Ameriprise Financial are both big financial services firms with headquarters in downtown Minneapolis. So why does one CEO make so much more than the other?

Updated: March 16, 2014, - 06:17 AM

Schafer: GOP hopefuls could learn from Rudy Boschwitz

The business background of Republican U.S. Senate candidate Mike McFadden often gets rounded off to “financier,” and it’s just wrong.Financiers...

Updated: March 13, 2014, - 08:37 PM

Schafer: Better start saving now as college costs climb

Everyone with kids under the age of 18 should take a spin through the net price calculator that all colleges...

Updated: March 08, 2014, - 04:43 PM

Schafer: Rewards plan at Delta never made much sense

It’s about time that Delta Air Lines established a rational frequent-flier program.It took three years of focus group discussions and...

Updated: March 05, 2014, - 08:57 AM

Schafer: WhatsApp deal shows rewards are out of whack

There have always been ­winners and losers in a dynamic market economy, but deals like this make the game look more and more like a giant lottery.

Updated: March 01, 2014, - 05:08 PM

Schafer: Innovator finds her niche amid big cereal companies

Hannah Barnstable is determined to achieve what shouldn’t even be possible — bootstrap a new breakfast cereal company.She has jumped...

Updated: February 27, 2014, - 08:55 PM

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