Slowly, steadily, Twin Cities consumers have been finding it OK to drink pink. Once averse to something they associated with white zinfandel or the Mateus of their college days, something they had "left behind," many wine drinkers now are embracing rosés.
But as with all things vinous, they are confronted with too many choices, a baffling and fast-growing array of options from more countries than ever, crafted from more grapes than ever. The days of merely figuring out which Tavel to buy are long gone.
But also as with all things vinous, there are some handy shortcuts, starting with basic style.
The ever-wise local importer Annette Peters divides rosé into two realms: "the drier, paler and silvery style, and the darker, juicier, bon-bon style. People seem to like one or the other."
Since most rosés come in clear bottles, it's easy to find your preferred hue. A crowded shelf at a rosé-happy store such as Solo Vino or North Loop will display more shades of pink than a paint card from Home Depot, so novices can try two or three covering a wide spectrum. In general, lighter-looking wines are lighter-bodied wines.
Another approach is to go with the grape. Many if not most domestic labels name the grape(s), and quite often the region of imported bottles is a tipoff to the variety (mourvedre from Bandol, sangiovese from Tuscany, malbec from Argentina).
If you like pinot noir, try Robert Sinskey Vin Gris or Coppola's Sofia from California, Anne Amie, Raptor Ridge or Elk Cove from Oregon or Villa Wolf from Germany. Love syrah?
Go for Gustafson Family from California, Charles & Charles from Washington or Montes Cherub from Chile.