Business

Akquracy

October 21, 2012 at 8:20PM

AKQURACY

Business: Full-service, data-driven communications and marketing agency

Founded: 2007

Headquarters: Minneapolis

Employees: 15

Executives: Scott Petinga, chairman and CEO; Scott Spencer, managing partner/vice president, Data Science Lab; Daniel Ko, managing partner/vice president, Asia Pacific

2011 revenue: $6.1 million

Strategy: Grow by expanding to new markets, replicating data-driven marketing model and flat organizational structure.

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