WINDOW CONCEPTS OF MINNESOTA
Business: Sells and installs windows, patio doors, vinyl siding, acrylic bath liners, entry doors, walk-in bathtubs, bathroom vanities and attic insulation.
Founded: 1998
Headquarters: St. Paul
Website: www.windowconceptsmn.com
Employees: 50
Executives: Greg Ramel, owner
2011 revenue: Close to $10 million
Strategy: Complete new showroom to highlight full-sized product displays, continue heavy advertising campaigns, hire additional sales, marketing and installation employees, look at adopting iPads or other technology to improve in-home product presentations to consumers.
