Bremer Bank wants customers to plan for the future in its latest branding campaign.
With the help of Minneapolis advertising agency Wingnut, the St. Paul-based financial services company has launched a new campaign called "For What's Ahead." New outdoor ads for the project debuted this week in in Minneapolis, St. Paul, Mankato, St. Cloud, Rochester, Fargo, Grand Forks, Bismarck, La Crosse and Eau Claire.
The campaign also includes radio, print and digital spots which will run through the year.
The goal of the integrated marketing strategy is to tout Bremer's business banking, retail banking, mortgage and wealth management services.
"People turn to banks to help achieve goals as varied as the individuals pursuing those goals. Bremer Bank knows these goals need a strong plan of action in order to become reality," says Marcia Jensen, senior vice-president, marketing and communications director, Bremer Bank, in a statement.
Bremer is not the only local bank to focus on branding. In January, U.S. Bank also launched a new branding campaign.
