Valentine's Day tokens on a budget: Aldi vs. Walgreens

Lobster, steak, roses, chocolate: Celebrate Valentine's Day at Aldi

February 9, 2017 at 4:26PM
(john ewoldt/The Minnesota Star Tribune)

Some call them tokens of love, others call them trappings of a overly commercialized holiday. But chocolate, flowers, and a steak & lobster dinner symbolize what many Americans think represents Valentine's Day.

But Cupid isn't getting quite as much love in 2017. Americans plan to spend about 8% less on love day this year, according to the National Retail Federation.

But with discounters Aldi and Walgreens, couples can spend far less than the $136 that most will spend this year. Take a look at this week's Sunday circulars from each chain.

(The Minnesota Star Tribune)

Who expected Aldi to be so in tuned to romance? This week's flyer features two filet mignon for about $12, 12 oz. of jumbo scallops for $9.99, two 4 oz. lobster tails for $12.99, a dozen roses with greens and babies breath for $12.99, and chocolate and fresh strawberries for dipping. All that for less than $55.

Want to spend even less? Aldi also offers 6 roses without greens or babies breath for $3.99 or a dozen tulips for $2.99. Live orchids are $9.99.

Admittedly, Aldi is not one-stop shopping. It doesn't sell greeting cards or red underwear (does it?) but Walgreens does. There's the pharmacy's non-European chocolate--an iconic Whitman's Sampler or Russell Stover box for $4.99 (with reward card). Or plush teddy bears with hearts on them ($4.99 to $24.99). Walgreens flyer also suggests an As Seen on TV nail or makeup kit, Valentine themed socks or underwear and live potted plants for $3.99 to $9.99.

(The Minnesota Star Tribune)

Whitman's sampler and red boxers or steak and lobster? Happy Valentine's Day on a budget.

Items listed at Aldi and Walgreens are on sale through Saturday, Feb. 11 while supplies last.

about the writer

about the writer

John Ewoldt

Reporter

John Ewoldt is a business reporter for the Star Tribune. He writes about small and large retailers including supermarkets, restaurants, consumer issues and trends, and personal finance.  

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