Minnesota utilities are banding together to warn their customers: Scammers are on the loose.
Utilities get thousands of reports of attempted fraud each year, as sophisticated scam artists posing as utility employees try to quickly wrestle a few hundred dollars from customers, usually on the phone. As winter sets in, and more people turn on their heat, reported scams increase about 30 percent.
"There are prevalent scams still plaguing our customers," said Becca Virden, spokeswoman for CenterPoint Energy.
The scams are easy to spot for those who know how they work.
Usually a caller will tell customers — often small-business owners — that their bills are overdue and power will be shut off if they don't quickly pay a fee. Often the caller demands that the customers drive to a store and buy a prepaid debit card to make the payment. Usually there is a strict deadline, often less than an hour to pay.
Business owners see losing their power as an existential threat, and they can panic.
"This is very much a science," said Lisa Jemtrud, of the Better Business Bureau of Minnesota and North Dakota. "What works is urgency, that they have to act fast, and also scare tactics."
But utilities say they give customers several business days to settle an overdue bill when they call, and they don't ask for customers to pay several hundred dollars using a prepaid debit card.