WASHINGTON – Four years after the end of the Great Recession, the consumer is back — just not with a vengeance.
Consumption continues to show improvement, and yet Americans still clutch their wallets.
"We're sort of at a glass half-full," said Ken Goldstein, an economist with the New York-based Conference Board, which measures consumer confidence.
On the plus side, rising home prices, improved job numbers and a falling unemployment rate are bolstering how consumers feel about the economy.
"All of that has sort of reaffirmed consumer expectations that this thing would finally turn around," Goldstein said.
In its latest monthly reading, the Conference Board reported Tuesday that its confidence index hit levels last seen in January 2008, shortly before the financial crisis started.
"This is a good report. Consumer confidence has gained significant traction and is likely to help retailers in the coming months as the back-to-school shopping season starts heating up," Chris Christopher, an economist with forecaster IHS Global Insight, said in a note to investors.
Sentiment and behavior, however, are different matters.