Top-selling varieties

March 3, 2012 at 8:30PM

Top-selling varieties

The Cheerios family has two of the top-selling branded cold cereals. Here are the top-selling cereals in the Cheerios family for the 52-week period ended Feb. 11, 2012 (total dollar sales).

1. Honey Nut Cheerios, $336,919,503

2. Cheerios, $261,017,361

3. Multi Grain Cheerios, $112,362,248

4. Cinnamon Burst Cheerios, $24,473,864

5. Chocolate Cheerios, $21,389,270

6. Apple Cinnamon Cheerios, $19,063,231

7. Banana Nut Cheerios, $14,963,027

8. Frosted Cheerios, $13,574,052

9. Fruity Cheerios, $8,560,570

Source: General Mills, Nielsen data

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