Netflix just announced that it's offering paid leave for new mothers and fathers for the first year after the birth or adoption of a child. Other high-tech firms are close behind.
Some big law firms are also getting into the act. Orrick, Herrington & Sutcliffe is offering 22 paid weeks off for both male and female attorneys.
Even Wall Street is taking baby steps in the direction of family-friendly work. Goldman Sachs just doubled paid parental leave to four weeks.
All of this should be welcome news. Millennials now constitute the largest segment of the American workforce. Many are just forming families, so the new family-friendly policies seem ideally timed.
But before we celebrate the dawn of a new era, keep two basic truths in mind.
First, these new policies apply only to a tiny group considered "talent" — highly educated and in high demand. They're getting whatever perks firms can throw at them in order to recruit and keep them.
"Netflix's continued success hinges on us competing for and keeping the most talented individuals in their field," Tawni Cranz, Netflix's chief talent officer, wrote in a company blog.
That Neflix has a "chief talent officer" tells you a lot.