Super Bowl advertising by the numbers

February 1, 2008 at 2:18AM

Available slots: 63 national network spots

Cost: $2.7 million to $3 million

Viewers: More than 90 million

Biggest advertisers: Anheuser-Busch, Pepsi, Coca-Cola, General Motors

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Glen Stubbe/The Minnesota Star Tribune

State officials said higher premiums and diminished federal tax credits mean some people likely feel they can’t afford coverage.

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