The 3-D printer has entered that phase in a product's life cycle when demand goes mainstream, growth soars and lots of money is made. And for Stratasys Ltd., the Eden Prairie company that is one of the world's leading makers of 3-D printers, Thursday was the day when investors realized it.
During their announcement of second-quarter results, Stratasys executives raised full-year revenue projections far beyond what analysts had been projecting, announced a major new order and pronounced a complicated merger to be complete.
The result: Stratasys shares roared upward 14 percent, closing at a record $98.26, beating its previous high of $95.16 on July 15. Its shares are up 22.6 percent for the year.
It's a heady time for a company that for years toiled as a relatively obscure, though solid, maker of industrial tools and forms, with shares that traded below $30 until late 2010. Today, Stratasys sits in the middle of one of the fastest-growing markets in high tech, making a product that is transforming businesses and finding its way into the homes of hobbyists, inventors and entrepreneurs.
"We believe this journey is similar to the evolution in personal computers," David Reis, Stratasys' chief executive, said in a conference call with investment analysts Thursday. "What began as a kit-based product became a mainstream tool in business and industry as affordability, access and ease of use improved."
In another sign that 3-D printing is on the verge of broad acceptance, Microsoft Corp. recently said it will include a driver, or software instruction, for 3-D printers in the next version of its Windows operating system coming later this year.
3-D printers work by depositing adhesive, plasticlike materials layer by layer into any shape. They were initially popular as a replacement for prototypes of industrial molds and forms.
But as costs fell for the devices and their versatility and quality improved, they became useful for making many more goods. They also have stirred publicity and debate over the prospect that they could be used to make plastic guns.