One-time supermodel turned business woman counsels effort, humility

Kathy Ireland, who was ridiculed in some quarters when she started what has become a fashion empire since 1993, told University of St. Thomas business students that perseverance and purpose matter.

September 7, 2016 at 6:58PM
Model Kathy Ireland attends the 39th Annual Dinner Gala to Honor Steve Mosko held at the Beverly Hilton Hotel on Monday, Nov. 23, 2015, in Beverly Hills, Calif. (Photo by Richard Shotwell/Invision/AP)
Kathy Ireland in a 2015 file photo. (Evan Ramstad — Richard Shotwell/Invision/AP/The Minnesota Star Tribune)
Businesswoman Kathy Ireland, a 1970s-80s supermodel, talked to business students and others about the long, humbling road to business successs at the University of St. Thomas in downtown Minneapolis on Sept. 1.
(University of St. Thomas/The Minnesota Star Tribune)

Kathy Ireland, a California super model who started as a teen in the 1970s, made everything look glamorous and easy.

Ireland, 53, today heads Kathy Ireland Worldwide branding, which licenses merchandise that amounted to $2 billion in sales last year.

But it wasn't always easy she told about 100 University of St. Thomas entrepreneurial-studies students and others recently about the pitfalls, challenges and triumphs of building her business since 1993. Fairchild Publications has ranked Ireland one of the 50 most influential people in fashion.

Ireland credited her success as a corporate leader to service and teamwork, not wielding power. Trying things, learning from others, pratfalls and recovering to try again.

She also defied critics who warned her not to start a fashion business with a pair of socks that continues to lead her business in varying styles.
Ireland also is driven by her personal and corporate involvement with charities such as the YWCA, Dream Foundation, Elizabeth Taylor AIDS Foundation and the St. Jude Children's Research Hospital.

"If you never fail, it means you are not trying hard enough, " said Ireland, who also looked good in the St. Thomas T-shirt and football jersey she was awarded.

about the writer

about the writer

Neal St. Anthony

Columnist, reporter

Neal St. Anthony has been a Star Tribune business columnist/reporter since 1984. 

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