For the fourth consecutive year, most executives at Minnesota's biggest public companies say the next 12 months are going to be strong for sales, hiring and capital investment.
Our 23rd annual Star Tribune 100 survey of Minnesota's largest publicly held companies found:
• Eighty-two percent of the responding firms expect their 2014 sales to improve from last year's. Another 17.6 percent expect sales will be about the same as 2013. None of those responding expect 2014 sales to be worse than last year's.
• Fifty percent of companies said they plan to increase hiring in the next 12 months, down from 63 percent in 2013 and 57 percent in 2012. Meanwhile, 44 percent will keep head count the same. Just 6 percent plan cuts.
• Nearly 46 percent plan to increase capital expenditures, down from 58 percent a year ago and 51 percent in 2012. Another 46 percent will hold capital spending at current levels in 2014. Just 8 percent of responding companies planned to cut spending in the coming year.
The plans for hiring and capital expenditures are consistent with growth in what's been a long, slow recovery from the Great Recession.
'Hopeful thinking'
"Businesspeople tend to want to be optimistic,'' said Chris Puto, dean of the Opus College of Business at the University of St. Thomas. "These results, in terms of optimism, look the same as last year.''
At some point in this gradual and long recovery, contrarians will start to return, Puto said. But for now there is "hopeful thinking.''