Rob Buchner, who's taking the helm at Twin Cities ad agency Campbell Mithun after 24 years at Fallon, downplayed the notion last week that it will be a war for clients between the Buchner brother bosses. Mike Buchner is CEO at Fallon.
Rob Buchner, 50, pointed out that CM and Fallon don't compete for many accounts. Fallon is known for its cutting-edge creative talent. CM is better known as a full-service agency, including market and consumer research, and a multidisciplinary approach to helping longtime clients like General Mills, Land O'Lakes and Chipotle grow over the long term.
Critics say Campbell Mithun has not won a major account in months. Buchner said his new outfit will get its share of new business and can do better at expanding existing ones. In internal meetings, Buchner has stressed the need to maximize CM's "big toolbox" for clients, in order to deepen and expand the relationship with existing client companies.
"It's really about tapping unrealized value with existing clients through greater depth of service and project work elsewhere with new clients," Rob Buchner said last week. "It's not a silver-bullet kind of thing. We've got room for clients in fast food, telecommunications, airlines. … It's about forward momentum."
details of state tax changes here …
Gov. Mark Dayton's office has published "Budget for a Better Minnesota: What's in it for Business" that makes the case for a session that some businesspeople have criticized as raising revenue too sharply through additional taxes. Dayton's summary highlights the upfront tax exemption for capital equipment, unemployment insurance tax reduction, the health insurance exchange and a bevy of investments and business-specific subsidies, including the Mayo Clinic and Mall of America. Take a look: www.mn.gov/governor/budget/toolkit.
Minnesota Revenue Commissioner Myron Frans last week held a webcast about the new tax changes that take effect in the new fiscal year that begins July 1, including higher marginal income tax rates on the state's top 2 percent earners and a little-discussed gift tax that imposes a 10 percent Minnesota tax on lifetime gifts in excess of $1 million. Go to the Revenue Department's website to review the tax changes: www.revenue.state.mn.us/Pages/law_changes.
The Democrats say these tax increases are good investments in a healthier economy and a better-trained workforce. Detractors say they will move high-income people to low-tax Sun Belt states.
… and some funding IS HEADED here
The Minnesota Film and Production Jobs Program, dubbed "Snowbate," got a $10 million appropriation out of the last session.