Dana Badgerow, a veteran businesswoman and Minnesota Commissioner of Administration during the Pawlenty administration, had helped the Better Business Bureau of Minnesota and North Dakota hit full stride as it celebrates its 100th anniversary this month.
CEO Badgerow, also an attorney and a runner, reports that the Minnesota BBB was just recognized as the best BBB affiliate in the land by its national organization. And Badgerow has been elected to serve a two-year term as a governor of the national Better Business Bureau.
The organization boasts a membership of 6,500 businesses and a staff of 48 who work to resolve consumer-business differences and educate the public.
"We want consumers to gravitate toward businesses who are affiliated with us," Badgerow said last week. "We want you to check with us before you buy or sign a contract, but we will be here to help you after your buy no matter what. We're going to the media with tips and scam stories and we are targeting millennials ... college students are the second-most likely group to be scammed after senior citizens."
Badgerow said the organization has a plan "to be the go-to resource for consumers about a company's track record in the marketplace before making a purchase. We also would like to grow our membership to 10,000 businesses. The Minnesota attorney general's office has to focus its resources and go after big fish. We are filling some of the gap. If somebody is selling defective asphalt door-to-door, we can help with that."
Companies pay $480 to a few thousand dollars annually, depending on size, to be BBB members.
"We took 24,000 complaints last year and the majority were against non-accredited businesses," Badgerow said. "The lever we have with our accredited businesses is that they have to resolve each complaint to our satisfaction. Failing that, we offer arbitration through volunteer arbitrators."
Badgerow, a youthful 68 who ran the 5K race at last week's Twin Cities Marathon, once was vice president of global operations at Honeywell.