House Minority Leader Hakeem Jeffries is engaged in a major effort to redefine what his unpopular party stands for, readying a new Democratic agenda intended to turbocharge efforts to recapture the House in 2026 and make him speaker.
Jeffries (D-New York) has heard the many complaints from Democratic lawmakers clamoring for a proactive agenda following the party’s devastating losses in the 2024 election — one that doesn’t revolve entirely around fighting President Donald Trump. He’s racing to release a plan to revive a depressed base and sell voters on a Democratic Party that hears their concerns on affordability, safety and helping the working class.
But the effort is running up against the harsh political realities of the moment, from Trump’s aggressive efforts to revamp the congressional map through redistricting in Republican-led states to a tarnished Democratic brand with abysmal approval ratings, according to polls. Jeffries has launched listening sessions around the country and commissioned his own polling to map a way back from the wilderness.
“In 2024 there was a failure to adequately address the high cost of living environment, and as a result, a price was paid. ... That’s a mistake that can never be made again,” Jeffries said in an interview after attending a session with party leaders in Las Vegas.
Before leaving for August recess, House Democratic leaders introduced an initial set of principles based around affordability, health care and ending government corruption, which Jeffries and other strategists believe is a key opening for Democrats. Democrats have seen recent success in attacking Republicans for failing to secure the release of the files surrounding convicted sex offender Jeffrey Epstein, for instance.
“The biggest problem we had in 2024 was Democrats weren’t seen as being on the right side of cost of living and nothing else mattered when we’re on the wrong side of that,” said Jesse Ferguson, a strategist who previously worked for the Democratic Congressional Campaign Committee. “The combination of health care, taxes, Medicaid cuts, tariffs all put together, Democrats now have a real story we can tell about how Trump’s agenda has betrayed people, and we have to be relentless in telling it.”
Interviews with over a dozen House Democratic lawmakers, aides and strategists suggest that Jeffries has his work cut out for him.
“Our brand is really toxic right now,” Rep. Tom Suozzi (D), who represents a New York swing district, said. “Everybody’s registering as independents because they’re fed up with this whole thing.”