How about a little purple as an antidote to the postelection blues? That's what Greater MSP, the region's five-year-old economic development organization, provided on the 50-yard line at U.S. Bank Stadium last Tuesday night — a blend of Vikings color plus the haze and sound of Prince tribute band Purple Xperience.
Mind you, the election was not the preferred focus of Greater MSP's leaders at their annual meeting/pep rally. "I choose not to take too much time on this topic," Richard Davis of U.S. Bancorp said half-apologetically during his opening remarks, plainly referring to the election without uttering the word.
Davis then allowed that he'd observed widespread local "concern and angst about what's happened in the past week" and suggested that Greater MSP is "a group of people [that] can help manage through that process, and create hope and create belief in a future that hasn't happened yet."
Hanging out in a huge sports arena with about 1,000 local business and civic glitterati may not be everyone's idea of healing balm after a bruising election. But I found myself nodding in agreement as Davis said, "Greater MSP is here at the right time for our community."
I'd go farther: Surviving and thriving through the Donald Trump era seems likely to require doing more of what Greater MSP is proving is still possible. It's showing that Minnesotans can still set aside partisan differences, pool their resources and pursue a common goal.
By the numbers, Greater MSP is working. It claims at least partial credit for bringing more than 25,000 jobs and $3.2 billion in capital investment to the Twin Cities since its 2011 founding, well exceeding its initial goals. It's led by an intentionally mixed board of politicians, businesspeople, educators and nonprofit leaders, Republicans and DFLers, white folks and brown folks, city and suburbanites, men and women. It's promoting this region's assets and — maybe by example, maybe more directly — shaming other business groups into stifling their chronic criticism of Minnesota's business climate. It's strengthening the Twin Cities' civic connective tissue as it touts a shared vision.
The vision: Talent-based prosperity. That's right for the times, too.
For all the campaign talk this year about bringing back lost jobs or spurring the creation of new ones, too little was said about Minnesota's most pressing economic problem. It's not a lack of jobs. It's a shortage of workers with the skills that living-wage jobs require.