General Mills' venture capital arm is one of two lead investors in a $2.1 million financing round for cottage cheese maker Good Culture.
The investment comes from General Mills' 301 Inc., a business development arm of the packaged food giant that provides capital and expertise to fledgling food companies. The other lead investor is CAVU Venture Partners.
Good Culture, based in Irvine, Calif., makes a line of organic, high-protein and low-sugar cottage cheese. Among its varieties are Strawberry Chia and Sundried Tomato.
"Their mission and vision, coupled with General Mills' extensive resources, will give Good Culture tremendous opportunity to grow this remarkable, on-trend offering," John Haugen, head of 301, said in a press statement.
301 also has invested in Rhythm Superfoods, a Texas maker of kale chips and other natural and organic snacks, as well as in Beyond Meat, a California firm that makes burgers and "chicken" strips from soy and pea protein.
