Come, learn to love Lake Street as much as suburban Rotarians love Lake Street.
Three years ago, as Lake Street burned and Minneapolis mourned, Rotary clubs across the metro mobilized to help. And they stayed. Still helping, they now hope their neighbors will see what they see in this vibrant commercial corridor that is home to so many small family businesses working so hard.
"Once you get down on Lake Street, you realize it's not a scary place at all. In fact, it's a really welcoming place," said Suzanne Kochevar, president of En-visioneering Inc. in Excelsior.
She was half an hour west of Lake Street, watching the news from her couch, during those awful days in May 2020. But her heart was with Minneapolis, and she wanted to help. She found plenty of other members of the Rotary Club of Lake Minnetonka-Excelsior who felt the same way.
She sat in the First Independence Bank on Lake Street last week, one of many new businesses along the bustling 5-mile commercial corridor through the middle of Minneapolis. Out the window was Lake Street in all its beauty and complexity — gorgeous street murals, a bustling rebuilt Target store, unhoused people encamped under the Hiawatha underpass, the shattered husk of the Third Precinct.
The meeting included some of the businesses that have worked with the Rotary Community Core @ Lake Street project.
Midori's Floating World Café. Diamond's Home Health Care. Post Plus. Katar River Restaurant and Bakery. Los Andes Latin Bistro. Mama Sheila's House of Soul Restaurant and Museum. The sort of small family businesses that built this country. The sort of businesses that have gotten their start on Lake Street for generations.
For three years, a network of metro Rotary Club volunteers worked to help small businesses recover from the pandemic that locked down their businesses and the riots that scorched their street. They hammered plywood over windows, helped small-business owners navigate the maze of grants and paperwork, and most importantly, connected Lake Street businesses with each other.