We are inundated daily with assertions supposedly supported by solid data. This torrent will only increase, given the political climate and upcoming off-year election. We must be intelligent consumers of these claims if we are to avoid being misled or duped. Based on 40-plus years of sifting through all sorts of data, I've identified seven common fallacies that pop up frequently in news reports, advocacy pitches and other summaries. Critically examining data-based claims in light of these potential pitfalls can help you draw more valid conclusions — or at least fewer invalid ones.
1. Don't project group data to individual people.
It may be true that "the percentage of Trump voters who favor a border wall is larger than the percentage of non-Trump voters who do." But this tells us nothing about any specific Trump voter's views on such a wall. To assume that someone you know who voted for President Donald Trump favors a border wall would be naive.
Common sense should be sufficient to dismiss spurious generalizations from groups to individuals. The 2017 World Happiness Report, for example, lists Norway, Denmark and Iceland as the three countries where residents are the happiest, and it lists the U.S. as 14th. Yet few of us would conclude that "all" residents in those Nordic countries are happier than "any" U.S. resident.
Nonetheless, some communities these days object to having mosques built in their neighborhoods because of anxieties about terrorism. Such fears are based on making broad generalizations apply to individuals and are nothing more than crass stereotyping that cannot be justified.
2. Don't blindly accept "averages."
The two most commonly reported types of "averages" are:
• The "mean" (the arithmetic average, where the total quantity of a thing observed is divided by the number of individual observations).