Laura Petrie was a young TV wife played by Mary Tyler Moore on "The Dick Van Dyke Show" when I was a preteen fan captivated by the character's grace, humor and endless ability to get herself out of trouble. She was also strong-willed and charming, qualities that were a winning combination for young girls with few realistic role models on television in the mid-1960s.
When Moore re-emerged as WJM-TV news producer Mary Richards in 1970 on "The Mary Tyler Moore Show," it was against a backdrop of rapid societal shifts. The show began the same year that four students were killed and nine injured by the Ohio National Guard at Kent State University, Apollo 13 demonstrated the fallibility and the ingenuity of the space program and the Beatles disbanded, breaking the hearts of music lovers everywhere. In the midst of these tumultuous events, Moore brought Laura Petrie's charm and gentle humor to her new role as a single working woman and all-around confidant.
It was TV escapism with a modern twist, offering a glimpse of work opportunities for American women, amid the restraints of pay inequity and gender role stereotypes.
The marvelous Mary Richards
We watched Mary navigate boorish comments with an aplomb that few of us boomer women could ever pull off in real life. We also watched her navigate an ocean of bad dates with the good humor that comes from knowing that she had created a family at WJM and at home of people who had her back.
We studied Mary's outfits as we would prepare for a test, marveling at her impeccable wardrobe on an under-market salary. We wanted to dress just like her — except for the time she had the very bad hair and dress day at the Teddy Awards.
And we admired her role as mediator in the relationship between her amusingly caustic landlord, Phyllis, and her best friend and fellow tenant, Rhoda. Mary always stayed above the fray, whether at work or at home. She was the trusted friend who did not betray, the optimist who saw the best in everyone and that rare tolerant and kind colleague who never made people feel bad about themselves.
Her true legacy
Mary Richards has been hailed as a feminist role model because she was a single working woman in her 30s who took birth control (at least by the third season) and was not obsessed with finding a spouse. But Moore's legacy is much greater than the emerging feminism of her character.
Her real life was marked by remarkable grit and resilience. Moore's life story includes alcoholic and distant parents, three marriages and her own battles with alcohol and illness.