Word is that WCCO-TV's GM was irate about the on-air bashing that her station took from fans of former anchor Jeanette Trompeter when she was a guest host on WCCO-AM.
Last week, radio callers were typically supportive of Trompeter -- she lost her job in a cost-cutting move -- when she filled in for Don Shelby, the WCCO-TV anchor who also has a radio show. Trompeter disclosed that she was terminated for unsuitability in these economic times. Considering all of the e-mails I received after Trompeter's layoff, I can just imagine how nuts listeners became over the thought of "our Jeanette," as some called her, being considered unsuitable, even in a legal sense.
At any rate, I hear the phone lines LIT UP with angry listeners ranting that they'd never watch 'CCO-TV again as a result of Trompeter's exit. Trompeter understands that Jeff McKinney, the news editor and reporter who does "The McSkinney" segment on Shelby's show, got into trouble for this. He couldn't be reached for comment.
According to the WCCO-AM website, "No topic is too taboo for the McSkinney," but on Friday, the second day of Trompeter's appearance, this talker was ignored.
"That's what I'm hearing," Trompeter said Wednesday when informed that I'd been told that WCCO-TV GM Susan Adams Loyd got seriously bent out of shape about the TV station being trashed on another local CBS product. Trompeter is saddened that "Jeff McKinney is taking some heat. I mean you couldn't have Larry Craig on and not talk about the sex scandal. The whole thing is irritating to me."
A video clip on the radio station's website shows Trompeter saying, "Hope we'll be back again someday," which may be doubtful after this episode.
SAL, as the WCCO-TV GM is known, wasn't talking Wednesday.
On this near 70-degree day when snow would neither fall nor stick, SAL passed along the job of snowing me to PR squallmeister Kiki Rosatti. "I listened to it and we felt Jeanette handled herself beautifully," said Rosatti, whose spiel was interrupted with this question: Did WCCO management complain to corporate, as some broadcast insiders are saying? "I personally did not," Rosatti said.