Jones-ing for a burgerThe most accurate economic barometer isn't the Dow Jones Industrial Average or the latest unemployment figures. It's the wait for a table at Burger Jones. "Right now, it's about two and a half hours," said the polite hostess to me on the restaurant's opening night last week, and if she hadn't said it with such obvious sincerity I would have thought she was pulling my leg.
Yes, we're living in a hamburger economy right now, a fact that has not escaped the planners of Burger Jones. They've conjured up a well-defined burger concept tailor-made for our $15-a-check times.
Co-owner Phil Roberts took his crew on a taste-test through Manhattan's myriad upscale burger joints before sitting down and formulating their own product: fresh beef, hand-formed and grilled to one of two finishes: "No pink" or "Some pink." The well-seasoned patties fill out the challah-style toasted sesame seed buns, and they're topped with a selection of locally produced cheeses, as well as onion rings, short rib chili, chicken-fried bacon, cheese curds and other diet-busters, done up in either do-it-yourself fashion or a few kitchen favorites ($7 to $10).
There are also turkey, bison, veggie and meatball options, as well as kosher all-beef hot dogs done up in all the conceivable trimmings.
Fries three ways (hand-sliced russets, sweet potatoes and Parmesan-finished waffle-cuts) are served individually ($2.99 to $3.99) or in a "tasting tower" ($9.99) and paired with 10 different sauces ($1 each). There's a full bar, but I suspect most will opt for the malts and shakes, made with the good stuff from Liberty Frozen Custard in south Minneapolis. Dessert ($5.99) includes a pair of retro classic cakes: a wedge of Tunnel of Fudge or a slab of lemon icebox.
The wide-open dining room, trimmed in barn wood and black-and-orange accents, has just the right amount of snark, including perky employees wearing T-shirts that say, "Don't fight it, bite it," a proud Velveeta cheeseburger option and a chef's table near the kitchen, possibly a first for a burger joint. There are just two clues that the space was once home to an Applebee's. One is a greenhouse-style extension of the dining room that opens to a patio, and the other is the kitchen's gi-normous portions. Oh wait, Burger Jones is a Parasole Restaurant Holdings operation, so scratch that last one. Gleeful overkill is definitely a Parasole trait, even in these recessionary times.
Burger Jones, 3200 W. Lake St., Mpls., 612-746-0800, www.burgerjones.com. Open 11 a.m. to midnight daily; bar open to 1 a.m. daily.
An Asian SubwayWhen Sherman Ho called business partner Ted Sayaraj and told him that he had found a Stadium Village location for their planned restaurant, Sayaraj had one thought: Sounds good, as long as it's not that tiny old barbershop.