Youth sports long have been seen as a ticket to a college scholarship, and as college costs go ever higher, many parents are putting more pressure on their children to snag some of that cash.
"It's become a win-at-all-costs culture," said Jason Sacks, executive director of the Positive Coaching Alliance, a nonprofit organization founded at Stanford University.
As the stakes grow, parents push harder, sending their kids to sports camps and buying them the newest gear — expenses that up the ante and make the parents even more focused on their youngsters' success.
In the end, it's the children who are the ones losing, according to Sacks. Seventy percent of children drop out of sports by age 13, and a big reason is that their parents are putting too much pressure on them.
"Parents are putting in all this money and time," he said, "and they think that if they put it all in, they'll see a light at the end of the tunnel in the form of a college scholarship."
There's a balance between encouraging a child's athletic interests and stressing him or her out by becoming a second coach. Some coaching associations are encouraging parents to take a gentler role in the hope that children will be happier and healthier team players.
In a July study published in the Journal of Physical Activity & Health, researchers interviewed children who played organized soccer and found that having fun was the primary reason for their participation. Other top reasons included learning and improving, developing team friendships and participating in team rituals.
Winning ended up way down the list. Out of 81 determinants that make playing sports enjoyable, the children rated winning 48th, said Amanda Visek, lead author of the study and associate professor of sports psychology at the George Washington University in Washington, D.C.