One huge change during the past four decades: supermarket prices. In 1969, shoppers relied on gigantic Taste advertising spreads to alert them to deals at Kroger, Red Owl, National, Supervalu and Target stores. Compare prices from 1969 to 2009.
20-oz. bottle of Heinz ketchup
1969: 33 cents
2009: $2.19
10-lb. bag Pillsbury's Best Flour
69 cents
$4.99
Can of Festal pumpkin
19 cents