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New festival to debut in Forest Lake

The FLake Festival aims to promote the city's businesses and to have lots of winter fun on its big lake downtown.

February 12, 2011 at 10:34PM
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With snowstorm after snowstorm pummeling the state during this seemingly interminable winter, it might be tempting to head to warmer climates.

Folks in Forest Lake have another plan: Stay home and embrace the elements.

The Forest Lake Chamber of Commerce has taken the lead in producing the inaugural FLake Festival, an eight-day celebration officials hope will give a boost to local businesses while promoting winter fun and showing off the city's crowning jewel: Forest Lake.

"Forest Lake is a wonderful asset, but it's kind of under-utilized during the winter," said Colleen Eddy, Forest Lake Area Chamber president. "Why take a spring vacation? We can get together and use Forest Lake. This will be like our own little Winter Carnival."

The frivolity starts Friday with ice-carving demonstrations in Lakeside Park and the opening games of a pond hockey tournament. It wraps up Feb. 25 with a bonfire on the beach. In between, the Forest Lake Rotary Club will hold its Winter Plunge "Getting Cold for a Cause" event, and the city's Lion's Club will sponsor an ice golf tournament and ice miniature golf for families. A medallion hunt with a $500 first prize begins Saturday.

Many of the events are not new. In the past they have been stand-alone events. But this year, the events are being marketed by the chamber under the umbrella of the festival to help create a buzz, Eddy said.

So far, 20 to 25 businesses have signed on as sponsors.

"The idea is for people to see that a town puts on great events," said Nick Vannelli of Vannelli's by the Lake and a festival committee member. "We want to create family events. That draws people in. That is what makes downtown come alive."

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While many festivals have long-standing traditions, it's not unusual for new celebrations to get started by packaging events and building on things that have happened before, said Joan Hummel, communications manager for Explore Minnesota Tourism.

"It's a great concept that's very clever and smart," she said. "They create fun for people who live there and develop community spirit."

They also draw more visitors to town. That is one of the goals of the FLake Festival, Eddy said.

There ought to be plenty of folks streaming into the northern Washington County community over the next two weeks. Even when the FLake Festival ends Feb. 25, the winter fun won't stop. Fishapalooza, one of the city's signature events, takes place the next day.

The fishing tournament is not an official FLake Festival event, but it will give thousands of folks another reason to postpone or cancel that getaway.

"Minnesotans are still out and about and looking for ways to have fun in winter," Eddy said. "St. Paul [with its Winter Carnival] started playing 125 years ago and we are still at it."

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Tim Harlow • 651-735-1824

about the writer

about the writer

Tim Harlow

Reporter

Tim Harlow covers traffic and transportation issues in the Minneapolis-St. Paul area, and likes to get out of the office, even during rush hour. He also covers the suburbs in northern Hennepin and all of Anoka counties, plus breaking news and weather.

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