Two days after its owners discussed the matter during All-Star weekend meetings in Toronto, the NBA sent out a memo providing a variation on a theme: Don't hitch a piggyback ride or you can be whistled for a flagrant foul.
All 30 teams and game officials were informed so if players now do what J.J. Redick, Nerlens Noel and others have done by jumping on the backs of big men Dwight Howard and Andre Drummond — to name two — so they would be forced to shoot free throws, they risk a greater penalty.
It's the latest manifestation of the Hack-a-Shaq, a strategy NBA coaches have used for so long it's named after long-retired Shaquille O'Neal. Coaches now are using it with increasing frequency against opposing players who are notoriously bad free-throw shooters, either to get their team back in the game or to preserve a lead.
NBA Commissioner Adam Silver calls jumping on opponents a "dangerous move" that threatens players' safety, hence Tuesday's memo.
Once a self-admitted fence sitter on the bigger issue, Silver now says a rule change is needed to speed up games.
Silver said data shows the tactic of fouling poor shooters away from the ball is being used 5½ times more often this season than a year ago, and he is listening to fans, corporate sponsors and television partners distracted by watching players such as Howard, Drummond and DeAndre Jordan so often do what they do worst. Or they don't play at all during a game's crucial moments because they're such a liability.
"I'm beginning to feel that a change needs to be made," Silver told reporters at an All-Star news conference.
Trouble is, the NBA's Competition Committee has been studying the issue since last season's end, and there's no consensus what the new rule should be.