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Some important considerations are missing from Explore Minnesota’s plan to attract more travelers and residents to our state, because there are larger issues in play (“State will sell itself to U.S. audience,” Jan. 31). Businesses are short employees for now, but does that justify a full-court press at the national level? How many more workers are desired? How many new residents?
These questions matter because another dynamic is gaining more impact every day: the flood of immigrants to countries with good situations like the United States. The southern states have borne the brunt of a torrent that lately has neared 10,000 migrants every day. While governors in those states have played politics by sending packed buses to northern cities with no warning, they have a point: Why shouldn’t the pain be shared nationally?
Well, it’s already happening, right here. Migrants who moved on from New York City chose Minnesota as their fifth-most-popular destination. This trend is also growing from the movement of longtime residents of other states, particularly the hot ones: The flip side of our warmer, more hospitable winter is scorching summer in places like Phoenix, Miami and Houston. A recent Forbes survey found that 64% of Americans cited climate change or better weather as a motivation to move in the next year.
What to do? Building walls doesn’t work in the long run: Desperate people will find ways around any obstacle. Nor should we seek to entirely squelch the stream of newcomers, who largely arrive motivated to work and who bring welcome additions to the variety of our population. Another idea comes from an unusual source: the far-right prime minister of Italy, who wants to improve conditions in African nations in order to stem the deluge of migrants reaching Italian shores. The execution of her plan has started out bumpy, but the concept is one the U.S. could apply to its own dilemma: If Central and South Americans had higher wages, less violence from the drug trade and a reliable climate for growing crops, they would be more likely to stay in their homes. The U.S. has had a hand in many of the problems in our neighboring nations, which also means that we have leverage for improving the lives of people there.
Coming back around to our tourist agency: Let’s not get carried away with telling the world how fabulous it is here. The Legislature gave Explore Minnesota $25 million to do just that. But other factors will do much of the agency’s work for it, and some of that money might be better spent on other things, such as training programs for specific state industries. In any case, let’s keep in mind that if we turn on the charm too high, we might soon need a new program: Hide Minnesota.
Jeff Naylor, Minneapolis