This week I'm walking the aisles at the Archery Trade Association Tradeshow in Columbus, Ohio. It's an annual event where who's who of archery converge to show their wares, network, buy and sell products and learn about what's new in archery. It's the official launch of the archery retail buying season and often the platform for new product launches. I flew down here in one of over a dozen Delta planes loaded with Minnesotans involved in some way in the global archery trade.
I met Craig Reichel, owner of Coyote Creek Gun & Archery in Rochester. Craig and a large crew from the Rochester area have attended the ATA show for the past 3 years and find it very useful to most major manufacturers under one roof. You'll also meet the who's who of outdoor TV which includes Minnesota outdoor legend Babe Winkelman. Babe is pictured below with Walt Larson (right), President of Scales Advertising and spokesperson for Cuddeback. This is the only photo I've ever seen of Walt where he wasn't in the center of the picture! (if you've never seen Walt in the Cuddeback commercial Highlighting their Centered Subject Technology please excuse my lame attempt at humor!).
Dale Larson (TV Host), Babe Winkelman (TV Host) and Walt Larson check out a picture of Walt's latest addition to his trophy room!
Here are a few companies that I've encountered at ATA with Minnesota operations:
Robinson Outdoors
A major player in the apparel and accessories market, Robinson Outdoors pioneered odor-eliminating outerwear with their Scent-Blocker line. They are major sponsors of outdoor legends Mark & Terry Drury, Michael Waddell and Minnesota's own Pat Reeve & Nicole Jones from Driven TV.
Nicole Jones & Pat Reeve, hosts of Driven TV on Outdoor Channel
Ramsey-based Wildlife research sells scent and odor eliminating products. They also use Minnesota's own Brock Lesnar as a spokesperson.