Family and friends surprised Gophers coach Ben Johnson on Wednesday by wearing "Homegrown" shirts with his old college No. 22 on the back for that night's victory against Wisconsin-Green Bay at Williams Arena.
The shirts were made by fellow University of Minnesota and DeLaSalle graduate Johnathan Johnson, who started the Homegrown Company, a sports apparel line highlighting his love for Minnesota.
"I'm just really excited for what they're building," Johnathan Johnson said. "I'm going to do everything I can to show my support."
When the University hired Ben Johnson last March, it meant going all-in on Minnesota ties, with a coach fully committed to the homegrown approach of rebuilding Gophers men's basketball.
Whether it was filling his coaching staff or rebuilding the roster, Johnson paid strong attention to people with connections with his home state. And that Minnesota pride has helped generate even more buzz from fans and recruits during a 10-1 start.
"I think it helps with having pride in this program from the start," Johnson said. "Those guys are going to be indebted, and they're going to be following from the time they leave until who knows when."
Johnson has been able to grow his basketball relationships within the state with help from his assistants, especially former DeLaSalle coach Dave Thorson.
Among the best local recruiters for the Gophers have also been their six in-state players, most notably transfers Jamison Battle from DeLaSalle, Parker Fox from Mahtomedi and Sean Sutherlin from Irondale.