"Raise the Wage! $9.50 by 2015" exclaims this year's billboard atop the AFL-CIO pavilion at the State Fair. It's getting a positive response — better, said several volunteers in red T-shirts bearing the same logo, than labor's more controversial 2012 State Fair theme, "Tax the Rich."
That may be in part because fairgoers understand another message, the one on the black T-shirts sported by a number of participants in Tuesday's "Raise the Wage!" campaign kickoff news conference: "Increase family income, improve child outcomes."
They pointed to data that refute the common misconception that few heads of households are paid the minimum wage. In Minnesota, a third of 360,000 minimum-wage workers are either parents or are married.
The proportion of heads of households is likely higher among low-wage workers whose wages are only slightly above the minimum, and would likely move up along with it. A national study released last week said that if the hourly minimum were increased to $10.10, a quarter of those whose incomes would grow are parents.
To underscore the point, three such breadwinners spoke at the campaign kickoff. A Target grocery stocker told of regularly skipping supper so her children could eat. A Target janitor fretted that his children won't be able to afford college. An airport wheelchair assistant said he can't pay his family's bills on $7.25 an hour with no benefits.
"Economic security of families is critical to the health and well-being of our children in Minnesota," said Peggy Flanagan, executive director of the Children's Defense Fund of Minnesota, the organization behind the black shirts. "A parent working full time earning the federal minimum wage has a gross annual income of roughly $15,000. This falls far below what is needed to meet basic needs — housing, food, health care, transportation and child care."
Flanagan cited a 2011 Brookings Institution study that found a strong link between household income, particularly during a child's preschool years, and children's academic performance. As little as $1,000 more in annual income made a small but statistically significant improvement in children's school scores, it found.
Emphasizing that connection is smart strategy for the labor-led drive to convince the 2014 Legislature to raise the state's minimum wage, as the 2013 Legislature seemed poised to do until talks over competing measures broke down in the session's final days.