Minnesota Republicans meet Saturday in St. Cloud to pick a new state party chair as the GOP gears up for a busy, important election year featuring contests for governor, U.S. Senate and as many as five competitive U.S. House races.
After years in which persistent debt problems diluted the party's strength, activists hope the GOP can play a more muscular role in a 2018 election that gives Republicans an opportunity to take full control of Minnesota's government for the first time since 1970.
Current Chairman Keith Downey, who worked to reduce the party's debt, is not running for re-election and may run for governor.
Deputy Chairman Chris Fields, former state Sen. David Hann, Republican National Committeeman Rick Rice and businesswoman Jennifer Carnahan are vying for the top spot in a race that has become increasingly nasty. The winner will be declared after a candidate has amassed a majority of about 350 voting delegates to the party's State Central Committee.
All the candidates pledged to improve fundraising and messaging to help raise the party's profile with voters. Minnesota Republicans had a good year in 2014 and a great year in 2016, but outside groups, candidates and legislative caucuses — rather than the party — performed much of the key fundraising, research, communications and field organizing that helped deliver those victories.
"The party mission will be to define ourselves, define the Democrats and deliver a powerful message," Fields said.
He summed up his strategic approach of presenting simple, clear messages to voters: "The bumper sticker wins," Fields said, citing "Make America Great Again" and "Hope and Change" as effective messages in recent years.
Marketing costs money, however, and the GOP has been badly outmatched in fundraising in recent years by the DFL. Fields said he would turn to midsize donors he said have not been properly cultivated.