Minneapolis Mayor Betsy Hodges and a handful of other local delegates will spend the first few days of 2015 in a frozen city in northeast China, swapping strategies with leaders of other cold-weather cities on attracting business and tourism in the winter.
The visit to the city of Harbin is Hodges' first to any of Minneapolis' 12 sister cities around the world. Minneapolis has had a relationship with the Chinese city of 10 million residents since 1992, and previously sent delegations that included former mayors and other officials.
The delegation for the three-day January visit includes Council Member John Quincy, two representatives from Meet Minneapolis — CEO Melvin Tennant and Bill Deef, vice president for international relations — along with Ralph Beha, a board member of the Minnesota chapter of the U.S.-China Peoples Friendship Association and John Munger, executive director of the Loppet Foundation, a group focused on outdoor activities.
The group's visit coincides with Harbin's annual Ice Festival, which features a winter carnival, sports and an ice and snow sculpture competition. The event also includes a conference of leaders from cities that share Minneapolis' frosty climate. Participants are expected to travel from Russia, Japan, Finland, Denmark and Canada.
Harbin, near the Siberian border, is accustomed to brutal temperatures; Thursday's forecast called for temperatures ranging from -23 to -2 degrees Fahrenheit.
Deef said Meet Minneapolis, the marketing arm of the Convention Center, is interested in strategies to get more hotel rooms booked and more tourism business in the first three months of the year, which has traditionally been a difficult sell. He said his organization is interested in bringing some of Harbin's artists to Minneapolis and developing an equally popular winter event.
"If we can learn something about what they're doing over there and how they can produce these giant snow sculptures, perhaps we can replicate that here in downtown and do some amazing things as well," he said.
The U.S.-China Peoples Friendship Association is a volunteer group that aims to build relationships between Minnesotans and Chinese and backs such local efforts as a Chinese garden planned for Washburn Fair Oaks Park, near the Minneapolis Institute of Arts.