ROCHESTER – The patients arrive at the Mayo Clinic from all over the world, thousands a day, each presenting a different medical challenge.
Some have illnesses so rare that even medical journals don't offer a time-tested treatment plan. Others bring a complicated combination of ailments — diabetes with heart failure and kidney disease — that offer conflicting treatment options.
Each scenario is like a math problem with too many variables for a human doctor to fully consider.
But not for a computer.
For decades, doctors, pharmacies and insurance companies have routinely collected vast troves of information about the care and well-being of millions of Americans for their own use. Now, aided by technology and driven by unrelenting pressure to reduce costs, the industry is scrambling to connect all of this disparate data in hopes of finding the best ways to treat the sick.
"It's like you wanted to build a house, but never had bricks," said Dr. Rozalina McCoy, a Mayo Clinic endocrinologist who is working on more than a dozen "big data" research projects. "I'm able to ask all of these questions that haven't been answered before — because they couldn't be answered before."
Mayo Clinic sees the emerging field of big data analytics as a crucial strategy to defend and reinforce its standing as an elite medical institution, particularly as health reform efforts and federal belt-tightening change the way doctors get paid.
Although the Rochester-based health system is investing in a number of promising big data projects, an unfolding partnership with insurance giant UnitedHealth Group is its most ambitious.