John DuRand, founder of Minnesota Diversified Industries in St. Paul, showed the world how to create real jobs for people with mental disabilities.
He insisted such an operation be run as a real business, not a social service agency, and that model is now used in 35 nations around the world.
Durand died March 6 in Phoenix of a ruptured brain blood vessel and a stroke. He was 73.
His company's roots go back to a small St. Paul Catholic school for youths with disabilities, where he became an assistant to the director in 1964. DuRand did not like how the school's jobs program consisted largely of makework tasks with low pay. So he began to run the group like a business in the late 1960s, eventually leading to the creation of Minnesota Diversified Industries.
In another innovation, he mixed nondisabled employees with disabled employees, said Jerr Boschee of Dallas, formerly of Eden Prairie. "He was recognized as the father of the field," said Boschee, who with DuRand cofounded what is now called Workability USA, which promotes firms such as DuRand's.
Under DuRand's leadership, Minnesota Diversified Industries had 50 corporate clients, five plants in Minnesota and 1,000 employees, 600 of whom were developmentally disabled.
DuRand believed that everyone on the team could contribute. And it worked. The employees met their potential, Boschee said. "He called it giving people the opportunity to fail," he said.
The products of their work have been bought by firms such as 3M, Graco, the U.S. Postal Service and the former Dyco gas and oil investment firm of St. Louis Park.