"There's nothing formulaic in any of the films that we show," said Smoluchowski. "The great wonder of our festival is that it doesn't do any of that; it gets back to the essence of the beauty of storytelling."
Hollywood storytelling can be strong, too, especially with high-risk/high-reward films like Oscar-winner "Everything Everywhere All at Once." But increasingly it's franchise films (and their inevitable sequels) that are top box office — often because some of them are great, or at minimum great escapism, like Marvel movies, which were the top-grossing films six of the last 10 years.
So far this year, however, it's more Super Mario than superheroes selling tickets, with last week's release of "The Super Mario Bros. Movie" setting a stunning record for the opening of an animated film by bringing in $377.5 million worldwide. With the popcorn-movie the most popular in 63 of the 71 countries tracked by Box Office Mojo, industry insiders predict it could eventually gross $1 billion.
"There continues to be a divergence between big-budget Hollywood films targeted at global mass popular audiences and the international art cinemas targeted at festival, niche and college audiences," Carol Donelan, a professor of cinema and media studies at Carleton College, said in an email interview. "The current trend in the international art cinemas is toward 'slow cinema,' exactly the opposite of antic Hollywood blockbusters. It's as if the international art cinemas are wanting to offer a calming antidote to amped-up Hollywood spectacles. The international art films are contemplative, ambiguous, slow moving, premised on long takes, not much narrative. It's up to the viewer to fill in the gaps, construct the meaning from the ambiguous cues."
And yet, sometimes serendipitous convergence can create crossover appeal — and Oscar contenders, and even winners.
"I don't think the Hollywood films are necessarily crowding out the art films," said Donelan. "There are audiences for both kinds of films. I suppose the sweet spot is when you can attract both audiences — those with popular tastes and those with high-art tastes."