Netflix's "Tidying Up With Marie Kondo" ignited a national decluttering frenzy when it debuted in 2019. But the next year, something very messy happened, which affected our homes, relationships and offices: the coronavirus pandemic and the resulting stay-at-home orders. So, in her new series, "Sparking Joy," launched Aug. 31, the Japanese organizing icon is delivering a more personal, feel-good sort of reality show.
"I want to help people to find joy not just by tidying their homes," Kondo says in the series trailer, "but in every area of their lives."
During the pandemic, Kondo and her team came up with a new spin on cleaning up: The process could help sort out not only people's junk, but also their emotions. The show makes for compelling television, reminiscent of the style of HGTV's "Extreme Makeover: Home Edition" and Netflix's "Queer Eye."
"Tidying isn't just about physical objects, it's a process of learning about yourself and understanding how you really want to live your life," Kondo wrote in an e-mail.
The three episodes -- only about 40 minutes each if you want to binge -- show her working with the owners of an organic garden center; a coffee shop entrepreneur; and a church volunteer with a clothing problem. All struggle with messy shelves and messy relationships.
Yes, there is drama, and yes, there is crying.
Kondo, 36, started as an organizing consultant while she was a student at a Tokyo university, and she now heads a global tidying empire. Her 2011 book, "The Life-Changing Magic of Tidying Up," which was published in the United States in 2014, has sold millions of copies. She now trains KonMari consultants who deliver her philosophy to people around the world, and she has a line of organizing products at the Container Store. Kondo lives in California with her husband, Takumi Kawahara, the president of KonMari Media, and their two daughters and son, whose birth she announced in April on Instagram, where she has 4 million followers.
The Kondo in the new show seems more relaxed and willing to share glimpses of how she personally gets it done. You see her in various stages of her pregnancy, dressed in loose jumpers while inspecting spider-filled seed bins and church storage rooms jammed with paint cans and bleach. Viewers are offered bits of her own home life as she gardens and folds clothes with her daughters. She says she tries to teach her children to have love and respect for things.