Ridiculous and smart at same time
In "Kingsman: The Secret Service" (R, Fox), Colin Firth plays a dapper, James Bond-like superagent in a spy thriller based on a graphic novel series by Mark Millar and Dave Gibbons. It's a sharp sendup of spy movies and a silly celebration of action movie clichés in the Quentin Tarantino mold. It even boasts Samuel L. Jackson as a billionaire Internet entrepreneur with a diabolical plan. The plot is at once ridiculous and smart. Although the villain is intent on human annihilation, he means to achieve this goal not with a doomsday weapon, but with the cellphone. How this unfolds is one of the film's several pleasures.