The Twins sent their season-ticket holders an email earlier this week. The first paragraph read:
As the Minnesota Twins look to develop strategies that will shape future initiatives for our organization and brand, we're looking for the feedback from our most valued fans. With season ticket holders being at the top of the list, we invite you to participate in an exclusive focus group session!
I offered the Twins my services on this one, but was turned down -- and quite appropriately -- one question into their check-me-out phone call because I work for one of the types of companies they don't want in the room.
The mosaic of Twins fans is made up of more than season-ticket holders, right? You can be a fan and be so miffed about things that you haven't attended a game since the first of the recent 90-loss seasons. Or you can be a fan who attends dozens of games per year by finding cheap tickets on the web. (My personal best is getting into the Legends Club for $17, by the way.)
I don't think you have to be a season-ticket holder to be important. If you know me, you know I'm not big on exclusive sessions, anyway.
So I'm convening the Section 219 Focus Mob right here. Use the comments section below to tell the Twins what you think, and react (respectfully, please) to other people's comments.
Here are a few (very general) rules that I'd like us to abide by:
1. No personal attacks. Criticize the performance ... the idea ... the whatever. Do better than "he's a jerk." I'm gonna have my finger on the bad-taste trigger.